Nashville State Community College    
       
 
 

Visual Communications, A.A.S.

Graphic Design, Multimedia Design, Photography, Web Design
Associate of Applied Science Degree (A.A.S.)
Contact Information: Program Office 615-353-3390, E-mail: vis.com@nscc.edu

General Information
Graphic Design Information, Course Requirements & Recommended Schedule

Multimedia Information, Course Requirements & Recommended Schedule
Web Design Information, Course Requirements & Recommended Schedule
Photography Information, Course Requirements & Recommended Schedule
Program Website
Course Descriptions

 

General Information

Mission Statement
The Visual Communications program provides a strong technical foundation to prepare students for visual media careers.

The Visual Communications program fosters a creative learning environment where students have access to state of the art equipment, current software, instruction, and strong technical foundations in a variety of visual media fields. They are challenged to expand and refine problem-solving skills while experiencing realistic class projects and job situations in preparation for success in the workforce.

Students learn design principles, current imaging technology, business practices, and portfolio development. The specific concentrations prepare students for careers in photography, print, web, or multimedia industries.

Graduates of the program should be able to:
• Demonstrate academic knowledge required of all Nashville State Community College students including competency in writing, information literacy, verbal and visual communications, and quantitative and critical thinking.
• Identify career options and assume a professional role in the workplace.
• Exercise professional and ethical standards in the workplace and community.
• Communicate effectively with clients, vendors, management, and team members.
• Demonstrate technical proficiency of hardware and software applications related to discipline.
• Exhibit creative and conceptual visual skills and craft through creative problem solving.
• Demonstrate time management skills by meeting deadlines.
• Identify current issues and trends and emerging technologies.
• Assess and develop one’s own strengths, abilities and potential.
• Compile a portfolio of finished work that is displayed in a professional manner.

Notice of Right to Retain Student Work
The Visual Communications program reserves the right to retain copies of selected examples of student work for teaching purposes, promotional purposes, and as a part of its permanent collection.

Special Requirements
Our courses are designed with the expectation that entering students possess fundamental computer skills, including the ability to:
• Save files to specific destinations.
• Navigate drive directories.
• Write to a hard drive, CD, or flash drive.
• Type effectively.
• Edit text in a word processing program.
• Send email with attachments.

Students without typing skills are encouraged to complete OAD 1100 Keyboarding/Formatting and those lacking the computer skills listed above should enroll in COM 1210 Electronic Media I prior to taking other computer courses.

Grading Policy
A grade of “C” or above must be earned in all courses to meet prerequisite and graduation requirements.

Transfer/Advising
The A.A.S. degree is designed to prepare a student for employment upon graduation. Some universities, at their discretion, accept some technical courses for transfer. A student who plans to transfer to a university should consult his/her advisor and the receiving university about transfer and articulation policies. Failure to do so could result in loss of transfer credits.

 




Graphic Design Concentration
The Graphic Design Concentration includes theory of traditional design in the evolving computer environment for illustration, image manipulation, and electronic publishing.

Graduates of the program should be able to:
• Demonstrate knowledge of typography and design.
• Apply principles of color and value relationships.
• Convey an intended message through visual means.
• Demonstrate working knowledge of industry standard software.

Career Opportunities
• Production Artist
• Entry-level Graphic Designer
• Printing Customer Service Representative

GRAPHIC DESIGN CONCENTRATION COURSE REQUIREMENTS

RUBRIC
COURSE
CLASS
LAB
CREDITS
English
ENGL 1010
English Composition I
3
0
3
SPCH 1010
Speech
3
0
3
Humanities
Humanities Elective
3
0
3
Natural Sciences/Mathematics Elective
Natural Sciences or Mathematics Elective
3
0
3
Social Sciences Elective
Social Sciences Elective
3
0
3
Visual Communication
COM 1190
Basic Digital Photography
3
0
3
COM 1120
Visual Communications Business
3
0
3
COM 1111
Graphic Processes
2
2
3
COM 1140
Design Fundamentals
3
0
3
COM 1150
Type Concepts
3
0
3
COM 1170
Imaging Technologies
3
0
3
COM 1220
Graphic Design II
2
2
3
COM 1230
Digital Imaging I
2
2
3
COM 2120
Electronic Publishing I
3
0
3
COM 2130
Electronic Publishing II
3
0
3
COM 2170
Portfolio
2
2
3
COM 2210
Electronic Illustration I
3
0
3
COM 2220
Practicum
2
2
3
Technical Elective (6 credits required)
COM 1000
Beginning HTML
3
0
3
COM 1010
Basic Web Design
3
0
3
COM 1020
Basic Web Graphics
3
0
3
COM 2240
Digital Imaging II – Photography
3
0
3
COM 2250
Digital Imaging II – Design
3
0
3
COM 2270
Electronic Illustration II
3
0
3
COM 2280
Illustration with Painter® I
3
0
3
COM 2480
Illustration with Painter® II
3
0
3
TOTAL REQUIRED - ASSOCIATE'S DEGREE
60

 

Recommended Full-Time Schedule

First Year

Fall Semester
Course
Credits
ENGL 1010
English Composition I
3
COM 1111

Graphic Processes

3
COM 1150
Type Concepts
3
COM 2120
Electronic Publishing I
3
Humanities Elective
3
Spring Semester
Course
Credits
SPCH 1010
Speech
3
COM 1140
Design Fundamentals
3
COM 1170
Imaging Technologies
3
COM 1230
Digital Imaging I
3
COM 2210
Electronic Illustration I
3


Second Year

Fall Semester
Course
Credits
COM 1220
Graphic Design II
3
COM 2130
Electronic Publishing II
3
COM 1120
Visual Communications Business
3
COM 1190
Basic Digital Photography
3
Mathematics/Natural Sciences Elective
3
Spring Semester
Course
Credits
COM 2170
Portfolio
3
COM 2220
Practicum
3
Technical Elective
6
Social Sciences Elective
3

Note: Part-time students are encouraged to consult with their advisor for a suggested schedule of classes.

Cooperative work experience can be an important addition to a student's formal classroom work. Co-op courses may substitute for technical courses with the prior approval of the Program Coordinator. The Career Employment Center will provide the correct course numbers.


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Multimedia Design Concentration
The Multimedia concentration in the Visual Communications degree program prepares
students for employment in the field of multimedia development. The program
includes fundamental principles of design, desktop audio and video editing, pre- and
post-production, and Web authoring.

Graduates of the program should be able to:
• Effectively communicate design requirements.
• Use critical thinking to develop a coherent design approach.
• Integrate audio, visual, and programmatic components into a finished presentation.
• Output the finished presentations to a variety of file formats.

Career Opportunities

• Multimedia Designer/Developer
• Interactive Content Specialist
• Media Specialist

 

MULTIMEDIA CONCENTRATION COURSE REQUIREMENTS

RUBRIC
COURSE
CLASS
LAB
CREDITS
Computer Information Systems
CIS 1030
Program Logic and Design
3
0
3
English
ENGL 1010
English Composition I
3
0
3
SPCH 1010
Speech
3
0
3
Humanities
ENGL 2140
Introduction to Cinema
3
0
3
Natural Sciences/ Mathematics Elective
Natural Sciences or Math Elective
3
0
3
Music Technology
MST 1240
Digital Audio Production I
3
0
3
Social Sciences Elective
Social Sciences Elective
3
0
3
Visual Communication
COM 1000
Beginning HTML
3
0
3
COM 1040
Presentation Media
3
0
3
COM 1120
Visual Communications Business
3
0
3
COM 1140
Design Fundamentals
3
0
3
COM 1170
Imaging Technologies
3
0
3
COM 1190
Basic Digital Photography
3
0
3
COM 1230
Digital Imaging I
2
2
3
COM 1305
Multimedia I – Flash
3
0
3
COM 2010
Digital Video Editing I
3
0
3
COM 2020
Storyboarding/Script Writing
3
0
3
COM 2700
Capstone – Multimedia
3
0
3
Technical Elective (6 credits required)
ART 1121
Drawing I
3
0
3
COM 1010
Basic Web Design
3
0
3
COM 1020
Basic Web Graphics
3
0
3
COM 2210
Electronic Illustration I
3
0
3
COM 2240
or
COM 2250
Digital Imaging II – Photography
or
Digital Imaging II – Design
3
0
3
COM 2270
Electronic Illustration II
3
0
3
COM 2280
Illustration with Painter I
3
0
3
COM 2305
Multimedia II–Flash
3
0
3
MST 1360
Digital Audio Production II
3
0
3
TOTAL REQUIRED - ASSOCIATE'S DEGREE
60

 

Recommended Full-Time Schedule

First Year

Fall Semester
Course
Credits
ENGL 1010
English Composition I
3
CIS 1030
Program Logic and Design
3
COM 1190
Basic Digital Photography
3
COM 1230
Digital Imaging
3
COM 1140
Design Fundamentals
3
Spring Semester
Course
Credits
COM 1000
Beginning HTML
3
COM 1040
Presentation Media
3
COM 1170
Imaging Technologies
3
COM 2020
Storyboarding & Script Writing
3
Multimedia Technical Elective
3


Second Year

Fall Semester
Course
Credits
COM 1120
Visual Communications Business
3
COM 1305
Multimedia I – Flash
3
MST 1240
Digital Audio Production I
3
COM 2010
Digital Video Editing I
3
ENGL 2140
Introduction to Cinema
3
Spring Semester
Course
Credits
SPCH 1010
Speech
3
Natural Sciences or Math Elective
3
Multimedia Technical Elective
3
COM 2700
Capstone Course for Multimedia
3
Social Sciences Elective
3

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Photography Concentration
The Photography Concentration includes traditional and digital components, preparing photographers to work effectively in darkroom, studio and digital environments.

Graduates of the program should be able to:
• Convey an intended message photographically.
• Efficiently operate a 35mm SLR, digital SLR, and large format camera.
• Work comfortably with digital imaging computer programs.
• Function competently in a photography lab.
• Efficiently operate professional studio lighting equipment.
• Approach photographic problem-solving in a creative manner.
• Produce and present a professional quality portfolio.

Career Opportunities

• Photographer
• Photographer's Assistant
• Lab Technician

 

PHOTOGRAPHY CONCENTRATION COURSE REQUIREMENTS

RUBRIC
COURSE
CLASS
LAB
CREDITS
English
ENGL 1010
English Composition I
3
0
3
SPCH 1010
Speech
3
0
3
Humanities
ART 1030
Art Appreciation
3
0
3
Natural Sciences/ Mathematics Elective
Natural Sciences or Math Elective
3
0
3
Social Sciences Elective
Social Sciences Elective
3
0
3
Photography
PHO 1110
Basic Photography
3
0
3
PHO 1115
History of Photography
3
0
3
PHO 1170
Business of Photography
3
0
3
PHO 1210
Black & White Photography I
2
2
3
PHO 1230
Color Lab Techniques I
2
2
3
PHO 1240
Lighting I
2
2
3
PHO 1270
Portfolio Practicum
2
2
3
PHO 1320
Color Lab Techniques II
2
2
3
PHO 1350
Lighting II
2
2
3
PHO 1430
Portrait Techniques
3
0
3
PHO 1490
Digital Photography
2
2
3
Visual Communications
COM 1170
Imaging Technologies
3
0
3
COM 1230
Digital Imaging I
2
2
3
COM 2240
Digital Imaging II – Photography
3
0
3
Technical Elective
Technical Elective to
be chosen from any degree course with a COM or PHO prefix.
3
0
3
TOTAL REQUIRED - ASSOCIATE'S DEGREE
60

 

Recommended Full-Time Schedule

First Year

Fall Semester
Course
Credits
ENGL 1010
English Composition I
3
ART 1030

Art Appreciation

3
COM 1230
Digital Imaging I
3
PHO 1110
Basic Photography
3
COM 1170
Imaging Technologies
3
Spring Semester
Course
Credits
PHO 1490
Digital Photography
3
PHO 1210
Black & White Photography I
3
PHO 1240
Lighting I
3
SPCH 1010
Speech
3
Social Science Elective
3


Second Year

Fall Semester
Course
Credits
PHO 1230
Color Lab Techniques I
3
PHO 1115
History of Photography
3
PHO 1350
Lighting II
3
COM 2240
Digital Imaging II – Photography
3
Natural Sciences or Mathematics Elective
3
Spring Semester
Course
Credits
PHO 1170
Business of Photography
3
PHO 1270
Portfolio Practicum
3
PHO 1320
Color Lab Techniques II
3
PHO 1430
Portrait Techniques
3
PHO or COM Elective
3

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Web Design Concentration
The Web Design Concentration prepares students for employment in the field of Web design.

The program includes fundamental principles of design, production techniques for Web graphics and Web page content, and strategies for effective site development using W3C standards. Elective courses allow students to specialize in advanced Web design topics.

Graduates of the program should be able to:
• Think critically to plan the structure, usability, accessibility, and navigation of a Web site.
• Create and employ Web graphics.
• Create Web pages using HTML, CSS, and industry-standard Web authoring software.
• Determine the usability of Web site prototypes through hands-on testing.

Career Opportunities
• Web Designer
• Web Developer
• Web Graphics Artist
• Web Production Specialist

 

WEB DESIGN CONCENTRATION COURSE REQUIREMENTS

RUBRIC
COURSE
CLASS
LAB
CREDITS
Business Management
BUS 1050
Legal Issues for the Web
3
0
3
Computer Information Systems
CIS 1030
Program Logic & Design
3
0
3
English
ENGL 1010
English Composition I
3
0
3
ENGL 2116
Writing for the Web
3
0
3
SPCH 1010
Speech
3
0
3
Humanities Elective
Humanities Elective
3
0
3
Natural Sciences/ Mathematics Elective
Natural Sciences or Math Elective
3
0
3
Social Sciences Elective
Social Sciences Elective
3
0
3
Visual Communications
COM 1000
Beginning HTML
3
0
3
COM 1010
Basic Web Design
3
0
3
COM 1020
Basic Web Graphics
3
0
3
COM 1120
Visual Communications
Business
3
0
3
COM 1170
Imaging Technologies
3
0
3
COM 1190
Basic Digital Photography
3
0
3
COM 1230
Digital Imaging I
2
2
3
COM 1300
Site Building I – Dreamweaver
3
0
3
COM 1305
Multimedia I–Flash
3
0
3
COM 2800
Capstone – Web Design
3
0
3
Web Technical Electives (6 credits required)
COM 2210
Electronic Illustration I
3
0
3
COM 2240
or
COM 2250
Digital Imaging II – Photography
or
Digital Imaging II – Design
3
0
3
COM 2280
Illustration with Painter I
3
0
3
COM 2300
Site Building II – Dreamweaver
3
0
3
COM 2305
Multimedia II – Flash
3
0
3
TOTAL REQUIRED - ASSOCIATE'S DEGREE
60

 

Recommended Full-Time Schedule

First Year

Fall Semester
Course
Credits
COM 1000
Beginning HTML
3
CIS 1030

Program Logic and Design

3
ENGL 1010
English Composition I
3
COM 1230
Digital Imaging I
3
COM 1170
Imaging Technologies
3
Spring Semester
Course
Credits
BUS 1050
Legal Issues for the Web
3
COM 1300
Site Building I – Dreamweaver
3
COM 1190
Basic Digital Photography
3
COM 1020
Basic Web Graphics
3
Humanities Elective
3


Second Year

Fall Semester
Course
Credits
COM 1010
Basic Web Design
3
COM 1305
Multimedia I – Flash
3
COM 1120
Visual Communications Business
3
ENGL 2116
Writing for the Web
3
Social Sciences Elective
3
Spring Semester
Course
Credits
SPCH 1010
Speech
3
Natural Sciences or Math Elective
3
Web Technical Elective
3
Web Technical Elective
3
COM 2800
Capstone – Web Design
3

 

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