Blueprint

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Website Design Proposal for YardSale4U

THIS PROPOSAL CONTAINS INFORMATION PROPRIETARY TO THE NASHVILLE STATE COMMUNITY COLLEGE VISUAL COMMUNICATIONS DEPARTMENT. NO PART OF THIS PROPOSAL MAY BE DUPLICATED OR USED FOR COMMERCIAL PURPOSES WITHOUT THE PRIOR CONSENT OF THE NASHVILLE STATE COMMUNITY COLLEGE VISUAL COMMUNICATIONS DEPARTMENT. THIS PROPOSAL IS VALID FOR 30 DAYS.

Nashville State Community College 120 White Bridge Road Nashville, TN 37209 (615) 353-3333

September 14, 2008

OBJECTIVE

Lynn Shelton (dba “YardSale4U”) is in need of a website to expand her business, better reach her target audience, as well as to serve loyalists in an effective, easy-to-navigate manner. The site's main objective would be to provide information about YardSale4U and to update loyalists with upcoming events and featured items.

SCOPE

Content
Based on the initial discussion with Lynn Shelton, our understanding of the items to be included in the website are listed below. Lynn Shelton will provide all content for the website (including the company logo) in electronic format (e.g. Email, MS Word). Website sections:

• About Us: This section will include information on the mission statement, purpose (objective) and history of YardSale4U.
• What We Do: This section will define in detail what YardSale4U does and how it works.
• Contact Us: This section will include a contact form that will allow site visitors to contact YardSale4U with the following information:

-Name
-Address
-Phone Number
-Brief Description of Items for Sale

• Events: This section will include a calendar of upcoming sales that YardSale4U will be hosting.
• Home Page: The home page will list the weekly featured item.

SCHEDULE

We anticipate that the entire website can be set up in approximately NINE weeks, depending on the speed at which the content becomes available to us.

TIMELINE

Week 3 - September 10-16
-Pinpoint Client
-Complete Proposal

Week 4 - September 17-23
-Gather Client Content
-Create Mock-ups for proposed layouts

• Home Page
• About Us Page
• Contact Us Page
• What We Do
• Events

-Gain Access to Client Domain via FTP Username & Password Information
-Client Feedback on mock-ups

Week 5 - September 24-30
- Lock down of template
-Template mockups converted to HTML/CSS

Week 6 - October 1-7
-Plug in some content to make sure the HTML is working
-Upload content to development server
-Client feedback

Week 7 - October 8-14
-Any changes from Client
-Copy & Paste Content into Templates to Create Pages

Week 8 - October 15-21
-Continue Copy & Paste into Templates to Create Pages

Week 9 - October 22-28
-Start Usability Testing

Week 10 - October 29 - November 4
-Continue Usability Testing
-Client feedback

Week 11 - November 5-11
-Client Training
-Launch New WebSite

LIMITATIONS OF PROJECT

After completion of the tasks proposed in this proposal; any updates, fixes, and maintenance are the sole responsibility of the client. Upon Project Completion Client may choose to work with one or more of Team members, under a separate contract, to update, fix, or provide maintenance on a freelance basis.

EXPECTATIONS

Capstone Team

• 24 hour communication response time
• Design and project turnaround, based on content availability from client, according to project timeline defined above
• design and coding will be well documented and follow current web standards coding guidelines

Client

• Provide hosting solution
• Provide Domain name
• Provide content when required in order to meet timeline
• Communicate and provide timely feedback to capstone team

FEE SCHEDULE

Since this project is part of the student capstone experience, no monetary fee is expected. The client will provide a link, Designed by the students at NSCC, in the footer of the web page for the life of the design. We ask that our site design remain in existence for a minimum of six months.

SITE DESIGN INTELLECTUAL AND USAGE RIGHTS

The web site content is the sole property of YardSale4U. The site design is the property of the designers. The designers reserve the right to use the design templates and coding, and screen shots of the web site in portfolios, future projects, and marketing literature. NSCC, Nashville State Community College, reserves the right to use the web design, and snap shots, for educational purposes, program audits, and promotional literature.

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Website Design Proposal for Petite Boutique

THIS PROPOSAL CONTAINS INFORMATION PROPRIETARY TO THE NASHVILLE STATE COMMUNITY COLLEGE VISUAL COMMUNICATIONS DEPARTMENT. NO PART OF THIS PROPOSAL MAY BE DUPLICATED OR USED FOR COMMERCIAL PURPOSES WITHOUT THE PRIOR CONSENT OF THE NASHVILLE STATE COMMUNITY COLLEGE VISUAL COMMUNICATIONS DEPARTMENT. THIS PROPOSAL IS VALID FOR 30 DAYS.

Nashville State Community College 120 White Bridge Road Nashville, TN 37209 (615) 353-3333

September 18, 2008

OBJECTIVE

Petite Boutique is in need of a website re-design that will include a Content Management System. This website will be less content heavy and more suitable for the branding that is currently in place.

SCOPE

The specifications for this project were developed after conversations with Laurie Roe, co-owner of Petite Boutique. A document was also provided by Ms. Roe detailing her thoughts on the outline and overall navigation of the Petite Boutique website. The specifications below summarize that document. The Capstone team with provide Petite Boutique with a website that conforms to those specifications, understanding that minor adjustments may be necessary as the design process unfolds. The site redesign will include a standard template for the identified content pages listed below. A content management system, Wordpress, will be utilized in the design to simplify routine site updates.

CONTENT

• Home
• Inner Pages
• Product Gallery

Specifications

The home page is to include the following elements:

1. In the Header will include logo and tagline: "Specializing in Apparel for Women 5-foot-4 and Shorter, sizes 0-16"
2. Top Navigation to Inner Pages
3. Side Navigation to Include Product Gallery Pages
4. Link to Blog
5. Link to sign up for mailing list
6. Images of the store or some other type of home page image
7. Address and Phone Number
8. Copyright Info
9. Credit to designers

The Inner pages include:

1. About Us
2. Our Philosophy
3. Our Brands
4. Events and News (or) In the News
5. Location and Hours
6. Fact or Fiction
7. FAQ

The Product Gallery pages include:

1. Not Your Daughter's Jeans
2. French Dressing
3. Paige Premium Denim
4. Ingenuity Suiting
5. Austin Reed
6. LaFayette 148
7. Taylor Brooke
8. Adrianna Papell
9. Spanx
10. Gift Cards

SCHEDULE

The Capstone Team anticipates that the entire website can be set up in approximately NINE weeks, depending on the speed at which the content becomes available to us.

TIMEFRAME

Week 3 - (September 10-16)
-Pinpoint Client
-Complete Proposal for Client feedback

Week 4 - (September 17-23)
-Gather Client Content
-Create Mock-ups for proposed layouts

1. Home Page
2. Gallery Page for Product Catalog
3. Inner Pages

-Gain Access to Client Domain via FTP Username & Password Information
-Client Feedback on mock-ups

Week 5 - (September 24-30)
-Lock down of template
-Template mockups converted to HTML/CSS

Week 6 - (October 1-7)
-Plug in some content to make sure the HTML is working
-Upload content to development server
-Client feedback

Week 7 - (October 8-14)
-Any changes from Client
-Copy & Paste Content into Templates to Create Pages

Week 8 - (October 15-21)
-Continue Copy & Paste into Templates to Create Pages

Week 9 - (October 22-28)
-Start Usability Testing

Week 10 - (October 29 - November 4)
-Continue Usability Testing
- Client feedback

Week 11 - (November 5-11)
-Client Training
- Launch New Website

LIMITATIONS OF PROJECT

After completion of the tasks proposed in this proposal; any updates, fixes, and maintenance are the sole responsibility of the client. Upon Project Completion Client may choose to work with one or more of Team members, under a separate contract, to update, fix, or provide maintenance on a freelance basis.

With a content management system, plug-ins or updates may be required. Please note that this will be important to functionality and compatibility with current web standards. It is of great importance for the software to be kept up to date. It will be up to the client to make sure that these tasks are complete, whether by doing so in house or by having a web designer complete these for you.

EXPECTATIONS

Capstone Team

• 24 hour communication response time
• Design and project turnaround, based on content availability from client, according to project timeline defined above
• All design and coding will be well documented and follow current web standards coding guidelines

Client

• Provide hosting solution
• Provide Domain name
• Provide content when required in order to meet timeline
• Communicate and provide timely feedback to capstone team

FEE SCHEDULE

Since this project is part of the student capstone experience, no monetary fee is expected. The client will provide a link, "Designed by the students at NSCC", in the footer of the web page for the life of the design. We ask that our site design remain in existence for a minimum of six months.

SITE DESIGN INTELLECTUAL AND USAGE RIGHTS

The web site content is the sole property of Petite Boutique. The site design is the property of the designers. The designers reserve the right to use the design templates and coding, and screen shots of the web site in portfolios, future projects, and marketing literature. NSCC, Nashville State Community College, reserves the right to use the web design, and snap shots, for educational purposes, program audits, and promotional literature.